Product Overview
Autor: CHOUINARD,Yvon
Editorial: PENGUIN GROUP USA
Lenguaje: Inglés
ISBN13: 9780143109679
Reseña: In this newly revised 10th anniversary edition Yvon Chouinard--legendary climber businessman environmentalist and founder of Patagonia Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling ambitious climbing expeditions that inspired his innovative designs for the sports equipment Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike. This is the story of an attempt to do more than change a single corporation--it is an attempt to challenge the culture of consumption that is at the heart of the global ecological crisis.--From the Foreword by Naomi Klein bestselling author of This Changes Everything