Uruguayan Peso
Product Overview
This book offers a comprehensive approach to institutional communication, proposing tools and strategies to strengthen communicative practices in educational and organizational contexts. Based on professional experience and pedagogical reflection, Teresita Regueiro explores how communication shapes institutional identity, examines the impact of digital culture on daily interactions, and discusses the role of media relations, internal communication, and accessibility. The work combines theory, examples, and practical exercises to foster critical reflection and improvement of communication processes in both public and private institutions.
