Point Of Purchase

Autor: 

Editorial: HARPER TEEN

Lenguaje: Español

ISBN13: 9780060893514

Reseña:  Imaginative and inspirational Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays. This book showcases a variety successful point of purchase displays that look great use retail space efficiently and drive sales. It presents a wide range of formats dimensions styles and a whole visual language that is used to entice the customer into the purchase. Colors textures lighting and graphic arts fuse to create expressive captivating and functional systems capable of capturing the attention of potential buyers. With full-color photographs throughout Point of Purchase is a must for anyone involved in retail interior and exhibition stand and event design.